I know in your head you are saying “everyone’s important LaTonya,” and you are absolutely right… everyone’s important.
I mean what market is the most important to you?
Mass market (large group with similar needs), Niche market (specific requirements), andDiversified or Segmented market (two very different needs and problems).
You need to know exactly where you want to go with this, especially on these social media platforms. When you focus in, it will better help you bring your value and develop the content you need for right connections.
My advice to you today is, if you find yourself struggling with content, first decide on who you are looking to reach, then go from there.