Position Matters

Have you ever wondered how people see you, or how valuable you are in their eyes?   I sure have. Whether you believe it or not, the space you occupy in the minds of others does matter.  We are here to touch the lives of the few or the many.  We are gifted to create...
Customer Retention is the Secret Sauce

Customer Retention is the Secret Sauce

In today’s hyper-competitive business landscape, customer retention is the secret sauce that can turn a good company into a great one. It’s not just about acquiring new customers; it’s about nurturing and maintaining those valuable relationships...

The BIG Difference!

There’s a BIG difference between interest in people and a commitment to people..⁠ When you’re on the fence of being interested in your customers, you will find yourself only showing up when circumstance permit… or when you “feel” like it.⁠ ⠀⁠ When...

What’s In Your Cup?

I love this analogy: You are holding a cup of coffee when someone comes along and bumps into you or shakes your arm, making you spill your coffee everywhere. Why did you spill the coffee? “Because someone bumped into me!!!” Wrong answer. You spilled the...