by latonyawashington | Aug 9, 2021 | All Things Customer
The best way to connect with your ideal client is by understanding who they are and what you can offer them. The keyword here is “connect.” Even if it feels like a one-sided conversation when connecting with others (especially those we want as...
by latonyawashington | Aug 2, 2021 | All Things Customer
Understanding your audience is very important. Let me share why… Those people who listen to you as you sit on your platform are not just your audience but your potential clients as well. Knowing your audience helps you figure out what content and messages people...
by latonyawashington | Jul 12, 2021 | Marketing Strategy
In order to become known for what you do, even for who you are, you will have to create a presence on social media networks. Those networks include Facebook, Instagram, Tumblr, YouTube, and more on the professional end, such as LinkedIn. You are a fish in a pond...
by latonyawashington | Jul 5, 2021 | Marketing Strategy
It’s your skillset, not your title…… We live in a world that is constant; people are rising up who are more creative than you, companies are more innovative than yours, and digital marketing is a necessity. So the question is, how do you feel about...
by latonyawashington | Jun 28, 2021 | Marketing Strategy
As a start-up, it is not always easy to get funding. Many start-ups use their savings, ask for it or simply go day-by-day trying to figure out how they can get things done for free! Well, you can manage your finances starting your business, but marketing is...