Do You Take People’s Money and Run?

Do you know those business owners who take people’s money and run? I think we are going to talk about onboarding the rest of this week, because it is part of a customer’s journey. So what is onboarding? Onboarding is how you nurture customers, new employees,...

Most Important Customers

Who have you noticed to be your MOST important Customers? I know in your head you are saying “everyone’s important LaTonya,” and you are absolutely right… everyone’s important. HOWEVER, I mean what market is the most important to you? Mass market (large group with...
Share Your Story

Share Your Story

Do you know how storytelling connects on social media?🤔⁠ -⁠ People love to hear stories, especially if you tell it from an authentic place. We all have a niche of people who will relate to us and honestly, when on these platforms, those are the people you want to...

Are Sales Funnels Becoming Overrated?

All of a sudden, there is a lot of chatter regarding them and new small business owners and entrepreneurs are wondering if they are totally necessary. Well, I say not all things are TOTALLY NECESSARY, HOWEVER, if you want to ensure your customers and clients have a...

The Customer Journey

A lot of times we take this for granted. We get so focused in on selling, that we forget that “without the customer (client), there will be no one to ‘sell’ to,’ which leads to “no business.” As technology continues to evolve and...

Can You Relate to People?

People are on these social media platforms for 3 reasons: 1. To be Entertained 2. To be Educated 3. To be Inspired When you understand these 3 areas, it will help you to create your content with a little more focus in mind. Audiences are constantly changing, and so it...