How KFC tricked the world

The year was 2018… Kentucky Fried Chicken had built their brand over decades, but there was this HUGE PROBLEM! Nobody liked their fries… I mean, social media tore them up on Twitter saying “@KFC, nobody likes your fries…they SUCK!” and the bad news kept on coming. So...
Creative Strategies to Market Your Start-up

Creative Strategies to Market Your Start-up

As a start-up, it is not always easy to get funding. Many start-ups use their savings, ask for it or simply go day-by-day trying to figure out how they can get things done for free! Well, you can manage your finances starting your business, but marketing is something...
Don’t Take Away Our Freedom!

Don’t Take Away Our Freedom!

As we become more tech-savvy, many companies are taking away live interaction and replacing it with digital.  Now don’t get us wrong, some people prefer digital and the pushing of buttons, but that is not the feelings of everyone.   You have to know that people are...
Giving Lip Service

Giving Lip Service

“Our customers are the reason we are in business” “Our customers come first”     Blah, Blah, Blah….. Gone are the days when a catchy phrase will ensure you will get away with treating your customers poorly.  The way in which people shop shows the evolution...
The Big “D” Database

The Big “D” Database

Did you know that, the value of your customer base exposes much about the money health of your business?   Hear me out… If we do not pay attention to who is purchasing and who is wasting time we will go out of business! You heard that didn’t ya? When...