The Critical Role of Leadership in Driving Customer Success
Leadership plays a pivotal role in fostering a culture of customer success. Executive buy-in is essential to prioritize customer-centric initiatives. Leaders must champion the value of customer success across the organization. Clear vision and direction from...
Master Your Mindset to Connect with Your Customers! ðŸ§
Are you looking to strengthen your bond with your customers and elevate your business success? It...
Embracing Diversity and Inclusion: Essential for Organizational Success
Diversity and inclusion have become integral to the core of successful companies. By fostering...
🌟 Let’s talk about the power of a smile! 😊✨
It's not just a simple facial expression; it's a universal language that can bridge gaps and...
Life Lessons
How Do You Describe What You Do?
When people catch you off guard and ask "what you do"... how do you describe what you do? As quick...
What has 2022 Taught You So Far?
I believe there are always lessons being taught about life. So I want you to think about what...
There Are No Shortcuts
There are no shortcuts, especially if you're a service provider. People buy from experts. People...
Do You Have a Social Media Strategy?
In order to become known for what you do, even for who you are, you will have to create a presence on social media networks. Those networks include Facebook, Instagram, Tumblr, YouTube, and more on the professional end, such as LinkedIn. You are a fish in a pond...
Are You Indispensable?
It's your skillset, not your title...... We live in a world that is constant; people are rising up who are more creative than you, companies are more innovative than yours, and digital marketing is a necessity. So the question is, how do you feel about yourself and...
Creative Strategies to Market Your Start-Up
As a start-up, it is not always easy to get funding. Many start-ups use their savings, ask for it or simply go day-by-day trying to figure out how they can get things done for free! Well, you can manage your finances starting your business, but marketing is...
Evaluating the Culture of Your Company
The culture of your company plays a big role in how people perceive it, what product and/or service you provide, as well as what happens after the sale is done.  In today’s time, many companies have a tendency to go after new customers, without truly nurturing the...
How does your audience spend their time?
Whether you call them your consumers, your market, or your buyers, they are the lifeline to the growth of your business and profitability. As an entrepreneur who is goal-oriented, you want to know how your preferred audience spends their time, are they single, male,...
Steps to Industry Domination
A few weeks ago, I ran an online training for an organization’s department focused in on diversity and equity. I first had them tell me what their ultimate goal was, then I went backward…. First was evaluating and knowing the CULTURE within their department. You’d be...
Are You Available?
If you’re a CX coach, author, speaker, beauty practitioner, online marketer, or entrepreneur – please pay close attention to what I’m about to share… Do you know the #1 reason why most of us do not get to the place where we strive to be in the business world? Here...
Trailblazers UNITE!
When I listen to CX Leaders talk about their specific business challenges, it seems to often come down to ONE WORD… … Overwhelm. They’re overwhelmed with all of the things they have to DO…(me included) … but also, with all of the things they have to LEARN… … and...
My Bad Habit
Good morning from 84-degree weather in Southern California!! (I just rubbed that in….'“bad LaTonya...LOL!) As you read this, I am still in bed or already up on the computer, starting work on a book that is soon to come out! More specifically, I'm trying to get my last...
My Take on the Holidays
What it Do, What it Do? I want to talk to you about these HOLIDAYS! Since the Halloween weekend, I've noticed how people are adapting to the stay-at-home orders during this pandemic. They were not walking the streets in droves, but they dressed up in their Halloween...
Are You Still Relevant?
One thing we know for sure is...the market is SHIFTING FAST! As a leader, business professional, and/or entrepreneur...you have to know how to SHIFT with the season...Examples of recent market shifts Here is a list of recent market shifts: Customers that shop and buy...
The Pandemic of 2020
Hello Leader! Have you been wondering how to do business and stay connected to others during this pandemic?Our reality is...A pandemic is spreading...People are told to "stay at home, and...Schools, the DMV, businesses, and malls are shut down..Whether you understand...
Recession Proof
Hey You! Imagine yourself in the middle of a deep recession (oh! It's Coming!). Perhaps you don’t have to imagine, you've experienced it. Fear and uncertainty are everywhere. Prospects have seemingly slammed their wallets shut.But imagine this.....unlike everyone...
Why Content Matters
Hey Smart Business Builder! It is so easy to get caught up in the fanfare of social media and lose sight of what really matters. At the end of the day, your ability to be successful from social media will only go as far as your content takes you.  .....and it is...
3 Threats
A Recap About Those Threats  Hello Smart Entrepreneur, I believe in recaps, so let's RECAP! Did you know there are three areas as an entrepreneur you need to be aware of? Each one of these can tremendously damage your bank account. They are: Competition. Customers. ...
Just One
All you need is... One Offer One Price One Video One Email a Week A Phone Call a Day (more phone calls - this is the exception to the rule) In fact, doing more than that can get dangerous if you are not advanced. Here is why: #1 complexity is the enemy of confusion...
Know Your Team By This
Know Your Staff By This from The Desk of LaTonya "LW" Washington I am sure that when you finally realized you could not progress alone and needed a team or staff to help the mission, you may have assumed that all came in with leadership skills. Â To your dismay, that...
Finding Your Income Streams as an Entrepreneur
It is said that we should have a minimum of 5 income streams coming through us. Now, whether you have figured out those streams as of yet, you will with the help of like-minded business people. After you have found your audience, and know the type of problems they...
Your Company has a Culture
Every company has its own culture which is unique and specific to its policies and mission. Organizational culture basically refers to individual beliefs, values, norms, engagement, and communication. Irrespective of whether you already have a list of organizational...
6 Creative Strategies to Market Your Customer-Oriented Start-Up
Most start-ups don’t get easy funding. Many simply use their own savings, ask others or look for free information to help their business. The good news is you can still manage to finance your ideas, but marketing it is something you won’t have much budget left for;...